12 November 2009
Virgin group sponsors Sydney Mardi Gras
Virgin Blue Airlines Group has signed a new sponsorship deal with Sydney’s Gay & Lesbian Mardi Gras, a four year agreement that will see the group promoting the event across their domestic and international networks to attract tourists.
Sydney’s Gay & Lesbian Mardi Gras brought more than 21,000 visitors into New South Wales in 2009, and it is estimated just under half are international travellers. All international visitors to Australia, unless they have an Australian or New Zealand passport, must obtain an Australian Travel Visa. The most popular of these visas is the ETA visa.
New Mardi Gras CEO Anna McInerney said, “We have a very clear goal and that is to make the Sydney Gay & Lesbian Mardi Gras the world’s number one gay event for the benefit of locals and visitors alike.
"This partnership will help us get the message out to a much bigger international audience.”
The Australian Visa Bureau is an independent consulting company specialising in helping people with Australian visas.